SHIFT is a local line that is created out of second hand items. They find their pieces at local thrift stores, a grandma's closet or get them from friends. At the beginning of each line, they talk about their vision and color scheme,etc. Then, they work separately to make their items. They piece together each look with part of each designer's look.
Sonja's main focus is on accessories.
Meanwhile, Lisa works on some of the large pieces.
Together, they make a fantastic design group and make equally amazing clothing.
When I spoke to Lisa and Sonja, we had a long conversation about the positive nature of fashion. The designers said they liked of clothes for the wearer -- not for the onlooker.
Personally, I like to look a certain way. It's not connected to what other people think. My personal requirements are silly and maybe not completely fashion forward but its what makes me feel attractive, happy and comfortable. That sort of "happy with myself" feeling is exactly what SHIFT is about. They design for every body type and made to make women feel good about clothes.
You can see SHIFT's new line at the upcoming fashion stroll. They are making fun dresses and shirts of dollies.
Also for the upcoming Fall season, Lisa and Sonja suggest putting some mustard yellow into your wardrobe.
SLCpomp
2 comments:
where can i obtain a shift hat? i neeeeed one!
Go to www.shiftingdesign.com to contact the designers!
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